Real estate
What's changing in how property is listed, marketed, valued and sold.
Insights worth openingon real estate, business, marketing and tech
A letter from me when I have something useful to say: what I'm seeing inside agencies, what's changing in the market and what we're learning building Listyco.
Free. No fixed schedule, no sales sequences. Leave whenever you like.
What you'll getFour subjects, one point of view
Business
Running an agency like a company: processes, teams, numbers and decisions.
Marketing
Brand, content and direct demand, judged by what closes, not by reach.
Tech
AI and software that remove work, and the hype worth ignoring.
Recent insightsA taste of what lands in your inbox
Your agency doesn't need more software, it needs fewer tools that talk to each other
Every new subscription is a promise to keep it connected. Most agencies can't keep that many promises.
BusinessTech
Judge your marketing in profit, not leads
Leads are an input, not a result. What an owner needs to know lives across marketing, sales and finance.
MarketingReal estate
AI won't replace the agent, it will replace the admin
The best use of AI isn't to make agents sound smarter. It's to give them back the hours they spend on data entry.
TechReal estate